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| Subjects covered include: Targeting your audience Clarifying your message Identifying key words Using active verbs Shortening sentences Jargon-busting Avoiding acronyms and gobbledygook Punchy headlines Hard-hitting press releases Courses can take up to a full day, according to your requirements. Training includes interactive presentations and plenty of practical exercises. |
Limit ideas in sentences. When a sentence gets too long use a full stop. Then start another. Because it sounds awkward, never start with a subordinate clause. You can start a sentence with and, but or because. It gives more impact. |
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| ©WriteSkills 2007 |